Founded in 1997, Taber Creative Group (TCG) provides award-winning, full service marketing communications and advertising solutions to clients in a spectrum of industries across the U.S.
Our open-air studio in northern California fosters a fun and free-flowing environment, where creativity invites collaboration from the entire team. TCG associates contribute broad experience and specialty knowledge in all marketing disciplines, including emerging and traditional. Together, we can successfully execute any marketing initiative you might imagine.
As Creative Director, Michele oversees the TCG creative team to ensure that the design solutions optimize the impact of the message. She specializing in brand development and implementation. Having worked with large global and small community brands, Michele enjoys developing consistent brand standards and finding creative ways to set brands apart in their respective markets.
Michele has been recognized with numerous awards for her work, having had logos published in New York’s prestigious “All-American Logo” Annual as well as having won awards from the American Advertising Federation, the Credit Union National Association’s Marketing Council, and the Credit Union Executives National Association, and Sacramento Advertising Club.
As Director of Client Services at Taber Creative Group, Kirk continues to build upon more than 20 years of experience in public affairs, marketing, finance, and advertising. He recognizes his responsibility to work closely with clients, to understand challenges, opportunities and competitive value propositions, and above all: the goals each has for a rewarding return on investment. In addition to overseeing media planning, buying, and management, Kirk directs the coordination of market research with messaging and brand strategy. Prior to co-founding TCG in 1997, Kirk worked in the House of Representatives in Washington, DC, before returning home to Northern California and serving as staff in the California State Senate. There, he managed legislation and public affairs issues and served as a Senate liaison to federal, state and local government officials and agencies.
Zach joined Taber Creative Group in 2005 and serves as the lead designer on all digital projects in the studio. He specializes in creative CMS website design, and programming that support and reinforce brands through engaging digital applications. From simple to complex, Zach has a unique talent for creating user-friendly and responsive digital projects. He also holds the studio record for awards in logo identity and brand development from local and national organizations!
John joined the team at Taber Creative Group in January 2013, relocating to California from Chicago, IL where he had previously served as in the in-house designer and photographer for Chicago’s Lincoln Park Zoo.
John brings more than 10 years of professional industry experience to TCG having worked within ad agencies and in-house marketing departments. His specialties include print design and photography. Since joining TCG, John has managed the monthly design and production of the League of California Cities’ monthly magzine, Western City.
Cindy Hooker, Marketing AssociateCindy joined the team at Taber Creative Group as our Marketing Associate in February 2017. She assists with responsibilities on behalf of clients in a broad capacity and with a variety of projects including social media management, copy writing, research, and reporting.
Cindy brings a robust and well-rounded educational background to TCG, having earned her Associate Degree in Applied Art and Design from Sierra Community College in Rocklin and a Bachelor’s Degree in Mass Communications from Sacramento State University. In addition to these areas of focus, she also studied Psychology and Marketing.